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A dynamic triptych of runners in motion: on the left, a woman in black athletic wear reaches forward with a joyful expression; in the center, close-up legs of sprinters mid-stride blur with speed against an urban backdrop; on the right, a group of athletes, led by a woman in a pink sports bra, runs together through city streets. At the center, a bold white logo and the words “We Run Together” are subtly placed across the three panels, capturing the spirit of unity, energy, and movement.
A dynamic triptych of runners in motion: on the left, a woman in black athletic wear reaches forward with a joyful expression; in the center, close-up legs of sprinters mid-stride blur with speed against an urban backdrop; on the right, a group of athletes, led by a woman in a pink sports bra, runs together through city streets. At the center, a bold white logo and the words “We Run Together” are subtly placed across the three panels, capturing the spirit of unity, energy, and movement.

(About Project)

Inspiré par le rythme du mouvement et la force trouvée dans le collectif, le système visuel intègre le flou cinétique, des cadrages audacieux et une impulsion qui ne s'arrête jamais. De la typographie au rythme des images, tout évoque la puissance émotionnelle de la course : non pas en solitaire, mais comme un seul homme. Nous courons ensemble.

Scope:

Direction Artistique, Identité de Marque, Stratégie Créative

Client Type:

Association Sportive

Year:

2024

"Male model in a black old-money outfit and vintage hat, standing beside a classic car, looking directly into the camera with a composed expression.
"Male model in a black old-money outfit and vintage hat, standing beside a classic car, looking directly into the camera with a composed expression.
Model standing elegantly next to a vintage car, facing away from the camera, dressed in a timeless black ensemble and vintage hat.
Model standing elegantly next to a vintage car, facing away from the camera, dressed in a timeless black ensemble and vintage hat.
Model holding the same posture beside the car, turned to face the opposite side, evoking a cinematic and contemplative mood.
Model holding the same posture beside the car, turned to face the opposite side, evoking a cinematic and contemplative mood.
Male model adjusting his jacket with one hand while standing next to a classic car, styled in old-money fashion with a vintage edge.
Male model adjusting his jacket with one hand while standing next to a classic car, styled in old-money fashion with a vintage edge.